Animation FAQ

We’re Hocus Pocus Studio, a leading UK animation company working across finance, healthcare, tech, and broadcast media. Below you’ll find answers to common questions about animation production, explainer videos, and how we work with clients. Whether you're commissioning your first animation or refining your next campaign, we’re here to help.

General Animation Production

How much does an animated explainer video cost?

⇨ Prices vary depending on length, style, and complexity. As a rough guide, a high-quality 60–90 second 2D explainer video typically costs between £8,000–£15,000. Technical approach, talent, music can all influence the cost.

How long does it take to make an animation?

⇨ Most projects take 4–6 weeks from script to delivery, depending on feedback rounds and scope. We can work faster for tight deadlines, and offer a detailed schedule at the start.

What styles of animation do you offer?

⇨ We work in 2D, 3D, motion graphics, mixed media, and even hand-drawn styles for frame-by-frame animation. Everything is bespoke to your brand and audience.

Can you handle everything, including scripting and voiceover?

⇨ Yes, we offer end-to-end production including concepting, scriptwriting, voiceover casting, animation, music, and sound design.

For Business Clients

Do explainer videos work for finance, healthcare, or tech?

⇨ Absolutely. This style of animation simplifies complex ideas and is ideal for regulated sectors. We’ve worked with LSEG, BNY Mellon, MFUG, GSK, and Pfizer to deliver high-impact, compliant content.

Can you help with internal comms or B2B marketing?

⇨ Yes. We often create animations for internal training, sales enablement, and B2B comms, from onboarding to investor updates.

What if I don’t have a clear idea yet?

⇨ That’s what we’re here to help with. We regularly work from a loose brief or rough script, helping to shape the message and visual language as we go.

Process & Working With Us

Can you work with clients outside the UK?

⇨ Yes. We work regularly with clients across the world. Everything can be done remotely, and we’re used to managing multiple time zones.

What if I need multiple language versions?

⇨ We can localise your video with translated voiceovers, subtitles, or on-screen text in any language. We’ve done this for many global campaigns.

Can you work to brand guidelines?

⇨ Always. We’ll adapt to your existing brand identity, or help you develop a new look for motion style.

Results & Distribution

Will an animation help with SEO or AEO?

⇨ Yes, animated videos can boost dwell time, improve engagement, and even appear in featured snippets when hosted with the right metadata.

Can you help me cut versions for social media?

⇨ Yes, we often include square or vertical cutdowns, subtitles, and hooks for YouTube, LinkedIn, and Instagram as part of the package.

Where should I host my video – YouTube, Vimeo, or my site?

⇨ It depends on your audience. YouTube is great for search visibility; Vimeo offers more control. We’ll advise on the best strategy for your goals.

You can find plenty more examples of our animation and motion graphics production on our work portfolio page.
After all that, if you still think we’re OK then please do get in contact to say hello.