Best Explainer Video Companies 2025

Of course it’s a bit of a stretch coming up with a definitive list of the best explainer video companies for 2025, since there are many different styles and approaches to take into consideration. This popular B2B format – beloved of the tech startups back in the 2000s – may have evolved over the years but still remain consistent with their highly customizable 2d style.

The narrative structure tends to focus look like: Problem, Solution, CTA. Voiceover-driven explainer videos have been around a while, but which studios have kept up best with the changing times?

1. Hocus Pocus Studio

Hocus Pocus is a top explainer video production company in London, UK. They cut their teeth making colourful, bouncy, personality-driven explainers back in the noughties (at Breakfast of Champions) for some of the biggest brands in the world: Microsoft, Oracle, IBM among many other smaller startups. Their body of work is diverse and well crafted. Most striking is their ability to evolve the format from flat 2d through to 2.5d and 3d assets to give a more modern feel.

2. Animade

Here we find explainer videos that are ‘making the world a bit more characterful’ – which is to say that Animade tend to focus on character work in most of their films. Like most explainer video production companies, they have predominantly worked in the tech sector – and bring a really nice clean art style to their work.

3. Golden Wolf

Probably not selling themselves as an explainer video production company nowadays since they’ve gone on to make some of the biggest TV campaigns for major brands. Their trademark style is colourful, striking and always expertly crafted. Definitely epic, big budget stuff.

4. Buck

BUCK is a global creative company that does a lot more than just animation – but if you have the resources then join the likes of Pepsi, Door Dash and Google who are among their clients. Again they’re probably not exactly selling themselves as pure explainer people, to say the least – but world class animation studio for sure.

5. Vidyard

Not an explainer production company specifically but rather a suite of video tools for virtual sales and marketing teams. They are experts on the technical and strategic aspects of video marketing – use as a resource alongside your traditional explainer video creation.